London-Based AI Coaching App Bloom Raises £8 Million Seed Investment, Launches in the UK and US

London-based AI coaching app Bloom has announced its official launch in the UK and US, backed by an impressive £8 million ($10 million) seed investment. Established just last year, the Bloom app stands out by integrating insights from industry leaders, behavioral science, artificial intelligence, psychometrics, and regular check-ins to deliver a personalized coaching experience.

The Bloom app has quickly gained traction, boasting over “10,000 coaching moments” and finding adoption among notable businesses, including Manchester-based ecommerce company THG. Alistair Crane, CEO of Bloom, emphasizes the app’s mission to revolutionize the coaching industry by addressing the broken state of career growth, the insufficient prioritization of professional development, and the perceived elitism of career coaching.

Alistair Crane further states, “That’s why we’re revolutionizing the coaching industry to provide coaching at scale, helping everybody, not just the few, to advance.” The app aims to democratize access to career coaching, making it inclusive and accessible to a broader audience.

Bloom expresses ambitious growth plans, anticipating the addition of 100,000 new customers to its coaching app in the coming year. This projection aligns with the company’s vision of making professional coaching a ubiquitous and integral aspect of personal and career development.

The success and expansion of Bloom have been fueled by a robust seed investment round, with notable participation from investors such as MMC Ventures and Octopus Ventures. These strategic backers underscore the confidence in Bloom’s innovative approach to coaching and its potential to transform how individuals and businesses approach professional development.

Industry endorsement comes from Konrad Hill, Chief People Officer at THG, who highlights the importance of professional coaching in fostering a happy and supported workforce. He notes, “The research is clear that a happy workforce that feels supported in their professional goals helps build the most successful companies, and we’re happy to be able to include professional coaching as part of our offering thanks to Bloom.”

Bloom’s foray into the UK and US markets, fueled by a substantial seed investment, signals a significant stride in reshaping the coaching landscape. With a mission to make coaching accessible to all, Bloom is poised for considerable growth and influence in the realm of professional development.