Granola, a rising London-based startup, just secured $43 million in Series B funding to reshape how teams capture, organize, and leverage insights from meetings using AI.
With the launch of Granola 2.0, the company aims to turn every conversation into a searchable, actionable knowledge base, effectively becoming a “second brain” for organizations.
What started as a smart solution to a universal problem, how to keep track of what’s said in meetings is now attracting serious investor confidence. Led by prominent AI backers Nat Friedman and Daniel Gross through their firm NFDG, Granola’s latest round brings its total funding to nearly $70 million.
Heavy hitters like Lightspeed Venture Partners, Spark Capital, and founders from Shopify, Vercel, and Replit also joined the round.
That’s no small endorsement. These investors see Granola not just as a tool, but as a potential cornerstone in the rapidly expanding world of AI productivity.
In the modern workplace, knowledge often disappears into the ether, buried in Zoom calls, scattered across Slack threads, or forgotten in someone’s notebook.
Granola wants to change that. By turning conversations into structured, retrievable, and actionable insights, it may be building the connective tissue between what teams say and what they do.
“Since our launch a year ago, people have started referring to Granola as their ‘second brain,’” said Christopher Pedregal, co-founder of Granola.
The company plans to grow from 19 employees to over 80 within the next year, primarily at its London headquarters. A good portion of the funding will also go toward integrating advanced reasoning models from providers like OpenAI and Anthropic, allowing deeper analysis of meeting transcripts.
The global market for AI productivity tools is exploding. Research from Grandview estimates a 26.7% CAGR through 2030, while Market Research Future projects a jump from $13.8 billion in 2025 to $109.1 billion by 2034.
Despite its promise, Granola isn’t without hurdles. The low switching costs between AI tools mean users can easily jump ship. That puts pressure on the team to continuously innovate.
Privacy is another key issue. With sensitive business data in play, users are rightly cautious. Granola has opted not to train models on user data, a stance that could win trust in an increasingly skeptical digital climate.
Still, with weekly user growth reportedly around 10%, the appetite for a smarter workspace is clear. Even with some skepticism around its $250 million valuation, the company’s traction suggests it’s more than just hype.
Founded in 2023 by Pedregal and Sam Stephenson, Granola isn’t your typical AI note-taking app. It blends user-written notes with AI-generated transcriptions and summaries, creating a hybrid that respects human nuance while leveraging machine efficiency. Users don’t just receive automated transcripts—they shape them.
This approach is particularly refreshing in a market crowded with tools like Otter.ai and Fireflies, which often rely solely on automation. Granola, by contrast, gives control back to users, then enhances their notes with AI. Think of it as the difference between a self-driving car and a co-pilot who learns your driving habits.
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